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HomeCoursesSelling Ethically: Help People Buy, Don’t Push

Customer Service

Selling Ethically: Help People Buy, Don’t Push

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Recognise misleading and aggressive sales practices that consumer law bans; and tell customers their real rights, and what an add-on actually adds.

Explore the LMS
Selling Ethically: Help People Buy, Don’t Push
Assign to
Sales and retail staff
Duration
25 minutes
Evidence
11-question quiz
Your version
Editable

What they will be able to do

  • Recognise misleading and aggressive sales practices that consumer law bans.
  • Tell customers their real rights, and what an add-on actually adds.
  • Give customers time and accept their decision.
  • Raise targets or scripts that push you to mislead.

The course

  1. 01What the law says
  2. 02Honest selling
  3. 03Targets

The decision they practise

In “Mr Byrne and the warranty”, a face-to-face conversation, learners practise what to say and do when the other person pushes back. The wrong options are things a well-meaning person might genuinely say, and the feedback explains why each one is tempting. Short animations show “From push to honest” and “How a target can push the line”.

How you know they finished

The 11-question quiz mixes multiple choice, matching and sequencing questions and returns to the opening story.

Relevant legislation and guidance

The course draws on these. Which ones apply depends on the organisation and the role. Finishing the course is a training record.

  • Consumer Rights Act 2015
  • Digital Markets, Competition and Consumers Act 2024

How this course is built

  • Interactive activity

    Learners practise the decision in the course, including what to say when someone pushes back.

  • Edit it in the builder

    On Growth and above, adapt the scenarios and wording to your own workplace, policies and reporting procedures.

  • A record they finished

    The 11-question quiz closes the course, so you can show who completed it.

Related courses

  • Customer ServiceHandling Customer Complaints: Put It Right25 minutes
  • Customer ServiceAccessibility for Customers: Think Ahead25 minutes
  • Customer ServiceVulnerable Customers: Notice, Adapt, Support25 minutes

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